Google Analytics is a web analytics service offered by Google that tracks and reports website traffic, currently as a platform inside the Google Marketing Platform brand. Google launched the service in November 2005 after acquiring Urchin. As of 2019, Google Analytics is the most widely used web analytics on the web. GA provides an SDK that allows gathering usage data from iOS and Android app, known as Google Analytics for Mobile Apps. GA can be blocked by browsers, browser extensions, firewalls, and other means.
Google Analytics Service is a great marketing tool that should be an important part of your marketing strategy. This data analysis is used to read website traffic results, google ranking, how long users visit your website and more. These stats will help you get a better understanding of your customers. You can then take charge and strategize ways to improve the areas with low stats. Analytics reporting is easy to read and simple to navigate through your analytics account. If you do find yourself confused or stuck on deciphering your reports you can count on our analytics consulting service. Soko Digital Marketing can help you make an informed decision when it comes to your digital marketing or search engine optimization strategy.
Google Analytics Produce Custom Reports For Your Business
With google analytics, you can ensure you will get your stats that are custom to your company and website. When you get your analytics you will need to make time to assess them and make sure you understand what areas in your website you need to address to produce better stats for your company. Determining who is visiting your website and where they are finding you are important to know when creating your marketing campaigns. As an SEO agency Soko Digital Marketing can assist you with solutions for improving your analytics and SEO.