Local search engine optimization (local SEO) is similar to (national) SEO in that it is also a process affecting the visibility of a website or a web page in a web search engine’s unpaid results (SERP- search engine results page) often referred to as “natural”, “organic”, or “earned” results. In general, the higher ranked on the search results page and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users; these visitors can then be converted into customers. Local SEO, however, differs in that it is focused on optimizing a business’s online presence so that its web pages will be displayed by search engines when users enter local searches for its products or services. Ranking for local search involves a similar process to general SEO but includes some specific elements to rank a business for local search.
Local customers are searching for you around the corner from you! Let’s update your local SEO. Business owners are always looking to help clients find their business locally. But marketing by just word of mouth is not cutting it anymore. This is where Soko Digital Marketing comes in. We make the recommendations that will drive up sales and foot traffic to your business. We want you to reach those local potential customers that are searching for businesses like you. It’s good to do keyword research to determine what exact keywords customers are searching for on google locally. Your community SEO includes online communities, local links, business directories, and much more.
Local SEO Helps You Reach Customers Searching For Your Business
When a search query is made the answers are determined by your location and google will issue you local businesses in your results. This is where search engine optimization (SEO) is put into place. Local content is implemented and landing pages are set to entice customers to visit your business online or in person. We help you determine the best keywords that best describe your company’s vision with also broadcasting your products and/or services. Let us give your business the marketing it deserves!